UXstudy

Designing for delight

Ryana — Wed, 02 Jun 2010 18:52:27 +0800

Giles Colborne带来了非常好的一个ppt陈述。精华的指导意义都浓缩到了上图。 Engagement 我想以后就直接翻译成投入感。那么Delight了，这个词总让我想象到暗淡的眼睛突然亮起来画面。用中文里哪个词才能获得信达雅的翻译？燃情么，哈哈。

Social Engagement Checklist

Ryana — Tue, 01 Jun 2010 20:44:52 +0800

对Engagement的研究最近很热，这篇是LukeW刚发布他的见解： Core Needs These questions address the most basic elements of any service: what does it do it, for who, and how? Need: what is the existing problem we are solving for people? Segment: who really has this need (primary audience)? Measurably better: how is our...

8 Ways FarmVille Designs for Engagemen

Ryana — Tue, 01 Jun 2010 13:04:07 +0800

via philmichaelson.com 1. Reward users for returning in a short time period. 2. Reward users for helping friends every day. 3. Allow users to create without typing. 4. Show progress…everywhere…on everything. 5. Make users feel lonely without friends–because if they get friends on, they’ll stay...

为什么我们把微软Office变成了一个游戏

Ryana — Tue, 01 Jun 2010 12:41:37 +0800

Wordcamp 2010 public 微软的老牌软件，都有这么大的动作尝试，游戏机制对于学习方面的影响，你感觉到了么？

三种类型的社会/休闲游戏玩家

Ryana — Wed, 19 May 2010 18:33:48 +0800

(1) People who want to play for five hours on their kitchen table. (2) People who want to play for a few min utes on their iPhone on the way to work. (3) People who want to check in on the sta tus of their game dur ing their lunch break at work. Casual gaming attracts all three [...]

Engagement Metrics in social games

Ryana — Sat, 15 May 2010 20:58:46 +0800

Key metrics are 1 day, 3 day, 7 day retention, then long term retention. 1 day retention target is 30-60%, less than 30% and you may not have a fixable game. –Lessons from the leaders – Engagement in social games Engagement 这个词不晓得一般在中文游戏圈里怎么翻译的。。